10 Box Design Ideas You Can Adapt for Your Own Packaging
Ok, you’ve got your plan and have a grasp of some basic design elements. Now, it’s time for the fun stuff. Let’s check out some box design eye candy.
Here are twenty-one examples of companies who got their custom box design right by implementing various strategies:
Box Design Idea #1: Tell a Story
What better way to develop some rapport with your customers than to introduce yourself and tell your story. Stories are a great way to connect with your customers on a more personal level. Tell them who you are, where you came from, and what’s important to you.
In 2016 organic breakfast cereal company Kashi introduced “stories,” on the back of their cereal boxes. These little vignettes had full-color photographs and explained how the food was made and where it came from. They highlighted real people, such as farmers, millers, and others involved in the process of making the cereal.
Of course, you can squeeze only so much copy on the back of a cereal box. That’s why Kashi also included a link to their website where the interested consumer could watch a more in-depth video on the subject.
Box Design Idea #2: Use Patterns
Try using various patterns on your retail packaging boxes. Chevron, stripes, polka dots, and herringbone are popular options. Use them on their own or in conjunction with other images.
Box Design Idea #3: Use All Available Space
A custom product box is more than a single side. Why not get more bang for your buck and cover the entire box with meaningful graphics, sayings, or information about your brand.
There’s a reason, lifestyle brand FabFitFun’s subscription box designs are splashed all over Instagram and are featured in so many unboxing videos on YouTube.
They change up their mailer boxes depending on the season, but they usually use bright graphics and take full advantage of the entire box – inside and out.
>>>>>My service: In hộp giấy giá rẻ
Box Design Idea #4: Keep it Simple
Dutch company Slopes & Town sells accessories, such as multi-purpose belts and socks made from bamboo fibers and recycled plastic.
The company’s mantra is an emphasis on sustainability and keeping waste to a minimum. This includes its eco-friendly packaging, which is often made from kraft paper. There’s no excess with their custom boxes.
Box Design Idea #5: Don’t Forget the Inner Sections
The outside of a box may give the first impression, but that doesn’t mean you should ignore what’s inside.
Tait Design Company’s Turbo Flyer comes in a box that doubles as a cardboard carrying case. The multiple pieces of the balsa model airplane kit fit neatly inside. So, whether you want to store it in your closet, or take it to the park, you know your airplane will be secure.
Box Design Idea #6: Use an Interesting Shape
Boxes don’t have to be cuboids. They’re usually rectangular for ease of storage and transport, but there’s no hard and fast rule saying you can’t have a triangular, hexagonal, or whatever-shaped box. Below is a prism-shaped box concept for a soap company.
Box Design Idea #7: Remember Your Product
Always keep your product in mind. Your box and packaging should reflect what’s inside. Take, for example, the Australian company, Young Willow, which specializes in stylish, high-end baby gifts, including clothing, bibs, books, and little toys.
>>>> View more: Mẫu thiết kế hộp giấy đẹp và ấn tượng
One glance at their website and you can see the sophisticated look they’re going for. There are no garish primary colors to be had with this brand – everything looks soft and subtle. Their boxes further reflect their brand image.
Baby showers are big business and what better way to elevate the gift experience for that mother-to-be than to present your gift in a gorgeous box. Young Willow’s gift boxes are so pretty, they sell them as a separate item on their site.
The custom packaging boxes come in soft muted colors, such as lavender, green, and pink pastels, with the brands’ name embossed on the top. Pop open the box and the muted color scheme continues inside. This is a box that will not likely be casually tossed in the recycling bin.
Box Design Idea #8: Add Some Fun
Depending on what you’re selling a little frivolity can go a long way. A nice warm plate of cookies can bring out the inner child in anyone. Thelma’s decided to have some fun with their cookie boxes.
Instead of packing their cookies into one of those ubiquitous, pink pastry boxes, they went for something much more memorable, a distinct oven box. I can almost smell those cookies.
Box Design Idea #9: Go Bold
When you think of mid-century modern design, iconic industrial designers, Ray and Charles Eames likely spring to mind. They received numerous design awards and their furniture has been exhibited in museums throughout the world.
>>>>> View more: In hộp cứng
So, it’s no surprise that a lot of thought went into the customized boxes housing a product as simple as children’s building blocks.
Eames House Blocks are packaged in a carefully designed box that reflects the Eames’ sophisticated, but non-fussy brand. The box is a simple shape and the graphics aren’t very complicated, but it gets its boldness from the sharp geometric shapes infused with strong red and black colors.
Box Design Idea #10: Make it Gift-Worthy
Sometimes a beautifully designed custom box is as much a part of the gift as what’s inside. In many cultures, tea drinking is a ritual. Teabox brings this experience into people’s homes with an assortment of beautifully appointed gift boxes.
Slide open the beautifully illustrated box and you’ll find two gourmet blends of Indian tea in glass vials nestled inside. The gift-like box design elevates the experience for the recipient.
Ok, you’ve got your plan and have a grasp of some basic design elements. Now, it’s time for the fun stuff. Let’s check out some box design eye candy.
Here are twenty-one examples of companies who got their custom box design right by implementing various strategies:
Box Design Idea #1: Tell a Story
What better way to develop some rapport with your customers than to introduce yourself and tell your story. Stories are a great way to connect with your customers on a more personal level. Tell them who you are, where you came from, and what’s important to you.
In 2016 organic breakfast cereal company Kashi introduced “stories,” on the back of their cereal boxes. These little vignettes had full-color photographs and explained how the food was made and where it came from. They highlighted real people, such as farmers, millers, and others involved in the process of making the cereal.
Of course, you can squeeze only so much copy on the back of a cereal box. That’s why Kashi also included a link to their website where the interested consumer could watch a more in-depth video on the subject.
Box Design Idea #2: Use Patterns
Try using various patterns on your retail packaging boxes. Chevron, stripes, polka dots, and herringbone are popular options. Use them on their own or in conjunction with other images.
Box Design Idea #3: Use All Available Space
A custom product box is more than a single side. Why not get more bang for your buck and cover the entire box with meaningful graphics, sayings, or information about your brand.
There’s a reason, lifestyle brand FabFitFun’s subscription box designs are splashed all over Instagram and are featured in so many unboxing videos on YouTube.
They change up their mailer boxes depending on the season, but they usually use bright graphics and take full advantage of the entire box – inside and out.
>>>>>My service: In hộp giấy giá rẻ
Box Design Idea #4: Keep it Simple
Dutch company Slopes & Town sells accessories, such as multi-purpose belts and socks made from bamboo fibers and recycled plastic.
The company’s mantra is an emphasis on sustainability and keeping waste to a minimum. This includes its eco-friendly packaging, which is often made from kraft paper. There’s no excess with their custom boxes.
Box Design Idea #5: Don’t Forget the Inner Sections
The outside of a box may give the first impression, but that doesn’t mean you should ignore what’s inside.
Tait Design Company’s Turbo Flyer comes in a box that doubles as a cardboard carrying case. The multiple pieces of the balsa model airplane kit fit neatly inside. So, whether you want to store it in your closet, or take it to the park, you know your airplane will be secure.
Box Design Idea #6: Use an Interesting Shape
Boxes don’t have to be cuboids. They’re usually rectangular for ease of storage and transport, but there’s no hard and fast rule saying you can’t have a triangular, hexagonal, or whatever-shaped box. Below is a prism-shaped box concept for a soap company.
Box Design Idea #7: Remember Your Product
Always keep your product in mind. Your box and packaging should reflect what’s inside. Take, for example, the Australian company, Young Willow, which specializes in stylish, high-end baby gifts, including clothing, bibs, books, and little toys.
>>>> View more: Mẫu thiết kế hộp giấy đẹp và ấn tượng
One glance at their website and you can see the sophisticated look they’re going for. There are no garish primary colors to be had with this brand – everything looks soft and subtle. Their boxes further reflect their brand image.
Baby showers are big business and what better way to elevate the gift experience for that mother-to-be than to present your gift in a gorgeous box. Young Willow’s gift boxes are so pretty, they sell them as a separate item on their site.
The custom packaging boxes come in soft muted colors, such as lavender, green, and pink pastels, with the brands’ name embossed on the top. Pop open the box and the muted color scheme continues inside. This is a box that will not likely be casually tossed in the recycling bin.
Box Design Idea #8: Add Some Fun
Depending on what you’re selling a little frivolity can go a long way. A nice warm plate of cookies can bring out the inner child in anyone. Thelma’s decided to have some fun with their cookie boxes.
Instead of packing their cookies into one of those ubiquitous, pink pastry boxes, they went for something much more memorable, a distinct oven box. I can almost smell those cookies.
Box Design Idea #9: Go Bold
When you think of mid-century modern design, iconic industrial designers, Ray and Charles Eames likely spring to mind. They received numerous design awards and their furniture has been exhibited in museums throughout the world.
>>>>> View more: In hộp cứng
So, it’s no surprise that a lot of thought went into the customized boxes housing a product as simple as children’s building blocks.
Eames House Blocks are packaged in a carefully designed box that reflects the Eames’ sophisticated, but non-fussy brand. The box is a simple shape and the graphics aren’t very complicated, but it gets its boldness from the sharp geometric shapes infused with strong red and black colors.
Box Design Idea #10: Make it Gift-Worthy
Sometimes a beautifully designed custom box is as much a part of the gift as what’s inside. In many cultures, tea drinking is a ritual. Teabox brings this experience into people’s homes with an assortment of beautifully appointed gift boxes.
Slide open the beautifully illustrated box and you’ll find two gourmet blends of Indian tea in glass vials nestled inside. The gift-like box design elevates the experience for the recipient.
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